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The Hundoshi Way

Change is an every waking second enlightenment.

From little wonders come forth great delight.

Take only what you can afford. Give only what you can take.

Time sits in endless judgement. Yet our moment will live forever.

hundoshi favicon logo for the fashion brand

The Hundoshi Way

“Take only what you can afford. Give only what you can take”

They may be simple in origin, but to us those words mean the world and a whole heap more. They are a gentle reminder that amongst all the daily madness life throws our way, sometimes its good to take humble reflection in doing things the right way, well…  doing things the Hundoshi way. 

The Hundoshi Way doesn’t just apply to our undies but also to everything else we make. It means we avoid anything quick, cheap, easy, exploitive or ethically uncool. It means a middle finger to fast-fashion and a big heart to all things sustainable, organic, recyclable, compostable and fair. In fact, it means all the freakin’ things you should expect from the coolest, most ethical undies you’ll ever wear. But naturally, with a bit Hundoshi humbleness woven in.

 Be Hundoshi.

hundoshi favicon logo for the fashion brand

Who are we?

The Hundoshi Clothing Company is a London based underwear brand that’s mission is to win over quality-seeking consumers exhausted by the fashion industry’s constant churn of poorly made highly priced items.

A fresh take on Underwear.

Founded in 2019, Hundoshi is an enigmatic underwear label grown out of its founders love for Japanese culture, in particular ‘Bushido’, the ancient unwritten code of the Samurai.

Eye catching details and superior organic textiles help show the brands maturity and Hundoshi’s contemporary vision of underwear. 

Feel Hundoshi.

hundoshi favicon logo for the fashion brand

Our Manufacturers & Suppliers

 We value our positive and transparent production chain.

Our manufacturers and suppliers are handpicked by the production team. They have personally visited and vetted every single one to ensure that they are aligned with the Hundoshi values and meet our environmental and social guidelines.

Our garments are produced in India by our factory partner who are proud of their sustainable processes, fair trade certificates and positive labour practices. They have achieved Carbon Neutrality under the United Nations Climate Neutral Now programme.

They also hold a GOT (Global Organic Textile) standard accreditation and are a fair trade certified jersey manufacturer.

Their vision is to make a positive impact on the environment and the community, through manufacturing sustainable clothing.

Live Hundoshi.

hundoshi favicon logo for the fashion brand

100% Traceability

Hundoshi is a pesticide free company.

Our material is sustainably grown Bamboo with zero chemicals used in its production. 

The future of the fashion industry is full traceability and radical transparency.

Our production team not only visit or factory partners, they also look at our suppliers and mills.

It means we have a better understanding and visibility over conditions and process across the whole supply chain. From the Farms, through the Ginning, Spinning and Dyeing to Production.

Total Hundoshi. 

Hear Hundoshi

Give yourself a moment to contemplate the day with this month’s selection to get you in the mood for the next mission.

hundoshi favicon logo for the fashion brand

Go.

Give.

Receive.

Again.

hundoshi favicon logo for the fashion brand

THE

HUNDOSHI

CLOTHING

COMPANY

© 2020

A NEW RANGE OF

SUSTAINABLE GARMENTS.

COMING LATE 2020.

SIGN UP FOR UPDATES.

THE

HUNDOSHI

CLOTHING

COMPANY

© 2020

A NEW RANGE OF

SUSTAINABLE GARMENTS.

COMING LATE 2020.

SIGN UP FOR UPDATES.